Escape Ajman, Anwer Sher, Eileen Verdieck
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Equestrian-themed 'Escape' Project launched in Ajman: Construction of a $720 million 200-acre equestrian-themed residential community will begin in Ajman next month.
The Escape project will be located off Emirates Road, on the Ajman-Sharjah border and will offer villas, low-rise apartments, a 150-room hotel and a full range of equestrian
and sports facilities. These include stables for 200 horses and the first equine spa in the region.
Anwar Sher, general manager of Escape, said, "Escape will offer a new and healthier kind of lifestyle. The community has been designed to provide residents with an abundance
of nature, peaceful views and privacy not seen in other developments."
Sher estimated that construction cost alone will be $500 million, excluding the land which Escape already owns. The total cost stands at $720 million.
Eileen Verdieck, partner of Escape explained the reasons behind choosing Ajman. "It's difficult for people in Dubai to live a nice lifestyle with the traffic and everything.
"With this location being literally 20 minutes from Dubai airport, it's a wonderful alternative for people who maybe didn't think this kind of lifestyle was in their price
The hotel will be the first equestrian-themed hotel in the world. And Eileen Verdieck believes that HoofBeatz, a centre merging equestrian activities with traditional sports
for the whole family will "change the way people are introduced to horses". Anwar Sher says, "Investors are always in a rush to sell. With Escape, the land is
already paid for. Also, we've registered the land in the name of the company. This means we can be pretty patient with the sales process."
Villa prices will range from Dh1.7 million to Dh3.5 million. A two-bedroom apartment will start at around Dh685,000.
Construction is expected to start next month and Sher is confident that "by around September 2010, it should all come together."
Escape Equestrian Community, Ajman, UAE
The Escape site is located just off the Emirates Road, on the border of Sharjah and Ajman. It is located within a 20 minute drive from Dubai Int’l Airport, and 30 minutes
from Downtown Dubai. The site is within easy, direct road access to Sharjah, Jebel Ali, and the Northern Emirates.
Plot Size: 8.2 million Sq Ft of naturally undulating desert terrain.
Project Components: Residences at Escape
The Residences at Escape will be within an exclusive gated community that combines homes and apartments, each with their own character. The Arabic and Mediterranean inspired
architecture and floor plans are unique to the region and will offer the best of country and outdoor living with beautifully landscaped gardens, terraces and balconies.
There will be over 500 three and four-bedroom villas, including ten luxury villas, and a total of six additional floor plan options. In addition, there will be 16 apartment
buildings which will offer one, two, and three bedroom styles in buildings of varying height. The apartment buildings will vary from G + 8 to 13, allowing for topographical
variation in this section of the development.
Residences at Escape are artfully master planned by Hyder-ACLA and boast peaceful bridle path views, and are in close proximity to the community’s equestrian and sports
facilities. Landscaping and specially designed topography allow for naturally-inspired variation throughout the community’s residential areas. Horse riding, biking, and
jogging trails intersperse the community giving a country feeling to the entire development.
Project Components: Resort at Escape
Placed on an elevated knoll, the Resort at Escape is designed to be the world’s first equine themed hotel.
The Resort at Escape shares its footprint and structures with the innovative HoofbeatZ™ facility, thus truly taking the equine experience to the next level.
Each of the 150 rooms and 8 suites are designed as a dedication to a different breed of horse. The Resort at Escape will offer full dining and conference facilities.
Within the hotel, guests can enjoy the Spa at Escape, where a myriad of health, beauty and wellness treatments from the Far East, Arabia and Europe will be available from highly
trained therapists. For those more active, a full array of cardio-training, aerobic, yoga and additional fitness programmes are on offer through the Gym at Escape.
The community additionally offers 64 youth-hostel bunk-style rooms that are situated above stable blocks, and these rooms directly cater to regional youth organizations, schools,
and sports clubs.
Project Components: HoofbeatZTM Activities Centre and Clubhouse
This component is the heart of the entire Escape equestrian community. The entertainment facility houses an array of fun and educational equine-themed games, experiences and
activities. The HoofbeatZTM Activities Centre is attached to the Resort at Escape, and also offers a gym, changing rooms, a restaurant, and a sports-themed bar. It is the ideal
place for friends and families to meet and become acquainted with the world of the horse and each other.
Equestrian and sports facilities at Escape
The Escape equestrian community is designed to attract much more then only horse-lovers. The development caters to diverse sports enthusiasts and encourages sport and wellness
throughout all segments of society.
For the sports -minded, there is an indoor sports arena offering basketball, squash and volleyball courts. Facilities also includes a polocrosse pitch, outdoor tennis courts,
an indoor purpose-built riding arena, as well as a variety of additional riding and training round rings.
Adjacent to the HoofbeatZTM Activities Centre is an outdoor multi - purpose sports arena surrounded by spectator seating. The arena can be easily transformed to host professional
equestrian competitions, football or rugby matches, professional polocrosse matches, and major outdoor entertainment concerts or performances.
Equestrian Stabling at Escape
The main barns at Escape were specially designed by a leading equestrian developer, and will be some of the most beautiful and efficient in the region. The barns cover every
aspect of equine well-being in terms of layout and functionality.
A 33-stall equine spa and therapy centre is on site and is dedicated to the rehabilitation and physical well-being of the horse. Catering to horses from all equestrian disciplines
and staffed by international equine care specialists, the facility will diagnose, treat, and rehabilitate troubled or injured horses from a variety of holistic treatment approaches.
Escape offers a total of 223 stalls, 24 of which are in purpose built quarantine stable blocks, thus giving the entire community the capacity to host horses from abroad for
major international competitions.
The project is a flagship for Ajman, and positions the Emirate as THE up and coming destination in which to live, invest, and holiday. The project is of upmost quality, yet
keeps the price- conscious home buyer in mind. The entire community is geared towards family, sports, and wellness with special emphasis on the horse and traditional and revolutionary
activities that surround horses. The HoofbeatZTM Activities Centre will become a regional focal point and a benchmark for all things equine. Escape offers an unparalleled healthy,
outdoor and naturally-inspired lifestyle not found elsewhere in the region. Its appeal is cross-cultural , and its relative affordability creates inclusiveness targeted to
all segments of society.